BitMEX Announces Major Partnership with AC Milan, Becomes the Club First Sleeve Partner

Crypto exchange BitMEX has signed a multi-year partnership with Italian professional football club AC Milan. 

According to the official announcement, the deal with BitMEX is the club’s first ever sleeve partnership featuring the exchange’s logo on both male and female teams, playing in all competitions, as well as the Rossoneri’s eSports team – AQM.

Casper Stylsvig, Chief Revenue Officer of AC Milan, said: 

“We are delighted to welcome BitMEX to the Rossoneri family as a Principal Partner and our first-ever sleeve sponsor of both the men’s and women’s teams as well as of our eSports team AQM. Our red and black shirt is not just something our players wear on the pitch, it represents who we are, and it embodies the passion of the over 500 million AC Milan fans across the world. This is truly an exciting partnership and the beginning of a great journey for both brands and our fans”.

The collaboration between the two parties is targeted towards innovation, progress and inclusion. While AC Milan is focused on representing itself to a more modern international audience, BitMEX aims to restructure the present digital financial system and promote financial literacy.

The BitMEX logo will be unveiled for the first time on 23rd August, when Milan will be taking on Sampdoria in the first serie A game of the 2021/22 season and later make its second debut at the popular  San Siro Stadium in a match against Cagillari. 

The logo will be displayed on the sleeves of all the official playing kits of the three teams showing the brand’s vision of innovation and progress. 

BitMEX customers and business partners can look forward to exclusive benefits that come with this partnership.  

Speaking of partnership, Alexander Höptne, BitMEX CEO, noted that the partnership with AC Milan is a new chapter for the crypto exchange which will help increase the company’s awareness and also provide a better understanding of cryptocurrency to the audience. 

The partnership will offer the international Rossoneri fanbase access to the crypto industry as well as planned exclusive proposals for eligible registered AC Milan fans through a trusted industry name. 

BitMEX is a popular brand in the cryptocurrency industry best known for innovating the most traded cryptocurrency derivative products such as Perpetual Swap. The company aims to grow beyond derivatives and provide a broad range of products and services to the public.