P2P.org has officially launched its Staking-as-a-Business (SaaB) service tailored for institutional clients. This new service is designed to enable entities such as exchanges, wallet providers, and custodians to integrate staking and decentralized finance (DeFi) functionalities into their offerings, broadening their growth opportunities.

The firm reported that it now manages over 1 million staked ether (ETH) and has exceeded a total value locked (TVL) of $7.4 billion.

SaaB Model Will Also Offer Marketing, Legal, And Sales Support

Cryptocurrency staking offers investors the opportunity to generate passive income from their assets without selling them, and institutional investors are able to engage in staking on a larger scale. The market includes both non-custodial and custodial staking services.

The SaaB model also provides a suite of support services, including marketing, legal, and sales assistance, according to a press release.

Artemiy Parshakov, the head of product at P2P.org, emphasized that comprehensive support facilitates a seamless entry for companies into staking and decentralized finance (DeFi) services, ensuring their ventures are both successful and lucrative.

In a significant development, P2P.org secured $23 million in funding in April of the previous year, with contributions from notable entities in the crypto sector like Jump Crypto.

The past year has seen the emergence of several institutional-focused staking startups, including Northstake, which garnered $3 million in investment from PreSeed Ventures. P2P.org also acts as a validator for Ethereum and an additional 30 blockchains.

Understanding The Full Suite Of Services

The new SaaB’s model goal is to empower exchanges, wallet services, and custodial entities by facilitating the incorporation of staking and decentralized finance (DeFi) functionalities into their offerings, thereby unlocking avenues for growth.

Reported details indicate that this model is designed to meet the growing needs of the cryptocurrency ecosystem, offering sophisticated staking infrastructures and a full spectrum of support services, such as the ones mentioned above.

In the realm of sales and marketing, SaaB intends to work closely with its partners to penetrate new markets and attract fresh clientele. Legal assistance under this model aims to provide vital insights into the intricate regulatory frameworks associated with blockchain services, including the distribution of nodes. https://twitter.com/P2Pvalidator/status/1778107985228607726

On the front of product innovation, P2P.org has plans to initiate collaborative projects for customizing staking solutions to fit the distinct requirements and ambitions of its partners.

P2P.org’s CEO, Alex Esin, expressed the organization’s aspiration for growth through joint effort, stating that the SaaB model is crafted to expedite this ambition by offering an all-encompassing range of support services.

Esin further emphasized that this initiative goes beyond mere service provision to represent a collaborative partnership model aimed at enabling businesses to expand by integrating novel DeFi and staking services into their ecosystems.

Pedro Augusto

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Pedro Augusto is a financial writer and editor fluent in Portuguese and English, specializing in finance, economics, and investments. He holds degrees in Mechanical Engineering and Financial Management. Pedro is a financial analyst for stocks, ETFs, and macroeconomics on Seeking Alpha, a seasoned translator in the Forex market for companies like OctaFX and FBS, and experienced in localizing content for the currency exchange and international remittances market, notably for the Remitly startup. Additionally, he's a skilled writer and translator in the cryptocurrency and blockchain sector, working with firms like Phemex and Coinpanda.

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